IMF Intense Moisture Lotion – 72 Hour Hydration with Snow Mushroom & Squalane
Product Description
Product Description
IMF Lotion is an ultra-nourishing, face & body moisturizer powered by Snow Mushroom and Olive Squalane — designed to deliver deep, long-lasting hydration without any heaviness or stickiness.
This luxurious 72-hour hydrating formula replenishes moisture, repairs the skin barrier, and leaves your skin soft, plump, and naturally glowing. Enriched with Oats, Rice Water Extract, Beetroot, Aloe, Coconut, Centella, Mulethi and Sacha Inchi Oil, it provides a perfect balance of hydration + nourishment while calming irritation and improving overall skin texture.
Lightweight yet intensely moisturizing, this lotion melts into the skin, locking in hydration and restoring comfort instantly. Suitable for all skin types, including sensitive skin.
Key Benefits
- 72-hour deep hydration
- Strengthens and repairs skin barrier
- Ultra-light, non-sticky, fast-absorbing texture
- Reduces dryness, flakiness & irritation
- Boosts natural glow and smoothness
- Improves moisture retention over time
- Suitable for face & body
Gentle for all skin types
Ingredients
Ingredients
- Snow Mushroom
- Olive Squalane
- Oats Extract
- Rice Water Extract
- Beetroot Extract
- Centella Asiatica
- Aloe Vera
- Coconut Oil
- Sacha Inchi Oil
- Mulethi (Licorice)
- Raspberry Oil
Get Ready
Only early waitlist members get first access to the launch drop + exclusive perks.
Join the WaitlistRegister
⭐ Why Join the IMF Waitlist?
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Early Access to the Launch
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Exclusive Launch-Day Perks
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Be Part of the First 500
⭐ Who Is This For?
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For dry-skin fighters
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For glow-seekers
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For anyone who wants effortless, intelligent hydration.
If that sounds like you…You’re on the right page.
“If you’ve ever wished your moisturizer could hydrate like a serum but feel light like water — this one delivers exactly that, and for 72 hours straight.”
Why Logicals
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Dermatologist Tested & Safe
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Powered by Premium actives
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Breakthrough Skincare Science
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Eco Friendly
Frequently Asked Questions
IMF Lotion is a deep-hydration face & body moisturizer powered by Snow Mushroom, Olive Squalane, Oats, Rice Water and Beetroot Extract. It delivers long-lasting 72-hour hydration, repairs the skin barrier, and leaves skin soft, plump and glowing.
Unlike regular lotions that sit on the surface, IMF uses Snow Mushroom (500× water retention) + Squalane to pull moisture deep into the skin and lock it in. The result? Lightweight, non-sticky, serum-level hydration that lasts for hours.
Yes. It is dermatologist-approved and suitable for dry, oily, combination, sensitive and acne-prone skin. The clean, non-comedogenic formula makes it safe for daily use.
Absolutely. IMF is designed as a multi-use moisturizer that keeps both face and body hydrated, smooth, and nourished with the same lightweight formula.
IMF delivers up to 72-hour continuous hydration, thanks to Snow Mushroom’s water-binding ability and Squalane’s barrier-repairing properties.
No. IMF Lotion has an ultra-light, fast-absorbing texture that melts into your skin instantly—leaving it soft, supple, and completely non-sticky.
Yes, IMF Lotion is Ministry of AYUSH–certified, ensuring clean, safe, and high-quality formulation standards.
Yes. Its smooth, non-greasy finish makes it an excellent pre-makeup hydrating base that prevents patchiness and dryness.
Most users feel an immediate boost in hydration and smoothness after the first application, with visible improvement in texture, softness, and glow within 7–10 days of consistent use.
Yes. It is free from parabens, sulfates, mineral oils, silicones, and artificial dyes, making it safe for long-term use.
Don’t Miss Out!
The first batch is limited. Join the waitlist now and secure your spot for India’s next breakthrough moisturizer